Here we present some historical and crazy facts about Snapple. You might not know them by that (let’s admit) clunky name but you do know them by the much catchier brand that they once gave to a failed flavor and then adopted for the entire company: Snapple. and over the next fifteen years they built their company up to a beverage behemoth flanking the big soda companies engaged in a cola war to beat them both with a natural brewed iced tea introduced in 1987. They called their endeavor Unadulterated Food Products, Inc. Today, Snapple produces more than 50 varieties of teas, juice drinks and flavored waters.Back in the Age of Aquarius, some guys from Brooklyn had a crazy idea to sell natural juice to health food stores in New York City. Fast forward to the era of hair bands and acid-washed jeans. But where did they get the name Snapple? It actually came from a carbonated apple soda that was part of the original beverage line. They began selling fruit drinks to health food stores under the name Unadulterated Food Corporation. Childhood friends Leonard Marsh, Hyman Golden and Arnold Greenburg saw more potential in fruit than just something to throw in the lunchroom. It all started in New York’s Greenwich Village in 1972. Go Bananas is just the name of one of our delicious juice drinks, although you may start monkeying around with joy after you get a sweet taste of our banana flavor in a bottle. Put down that air horn and take off that Viking helmet. How’d we do it? All you need to know is it’s made with the Best Stuff on Earth and the taste is simply bananas. A sip of Go Bananas is just like biting into a freshly peeled banana.

When we started as a small New York brand, we made our name by not being afraid to monkey around with flavors.

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